“Guiding Light” — Gary James McQueen’s Digital Fashion Show w/ Unreal Engine

The future of digital couture is coming and it is going to be HUGE in terms of advancing all consumer tech, as well as globally shifting entire industries towards sustainable, zero waste manufacturing of supply-and-demand [digital] possessions (fashion and artworks).

Those intangible assets will be valuable, we will want them, and we will want to make them. However long-sighted that statement reads, there are more than a handful of artists and designers currently dipping their reputations into the unbridled and boundless expanse of 3D augmented reality, with even fewer of their experimental creations being, dare I say, tasteful/pleasing to the eye. But we’ll talk more about AR art, Metaverse, and crypto/NFTs at a later date, for now, here is a high-quality render of Gary James McQueen’s digital runway show made entirely using Epic Games’ Unreal Engine 5 (and a glimpse into what your future wardrobe may look like):

2021 Fashion Collection by GARY JAMES MCQUEEN / Soundtrack Composed and Produced by TEHO & Published by HERZBLUT RECORDINGS / ENTER THE VIRTUAL SHOWROOM https://www.garyjamesmcqueen.com

“Going digital opens up more possibilities. Like fabrics that wouldn’t exist in reality, or other things that you’re not able to achieve in real-world fashion,” said Gary James McQueen.

Part of why I think it works is because the humanoid models are distinctively abstract (does not attempt to represent external reality) as opposed to them being photo-real depictions of a real-life person, avoiding that uncanny-valley jank. Unfortunately it also avoids the excitement that real life brings to any and all live shows.

Because we’re all inspired-inspiring-friends here, and because it just tickles that specific fashionista itch of mine, this is Jean Paul Gaultier’s 1995 cyberpunk inspired runway show that many have dubbed “Best Show Ever”

Vogue interviews many of the key players involved. Jean Paul Gaultier, Claudia Huidobro, Carmen Dell’Orefice, and more look back at the innovative tech-meets-punk runway show, detailing some of the event’s most memorable moments.

Another thing to keep you up all night; in 2019 a digital-only dress sold for $9,500. Yeah. The first NFT couture dress ever was created by the Fabricant, a digital fashion company based in Amsterdam:


Last but not least, here is what the next-gen Unreal Engine 5 is capable of:

~ by Fionnlagh on September 6, 2021.

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