The Irony of the “Cool to Do Drugs” Pencil

An amusing picture of an anti-drug propaganda pencil whose message is subverted simply by sharpening it, comes with an amusing real life story too, albeit from 1998. I thought these misdirected pencils were novelty stationary items at first, but nope, this was unintentional and batches were sent out to a number of elementary schools in the United States. It was only after a child noticed the problem that a product recall was actioned. The irony being, the pencils came from the Bureau for At-Risk Youth… EEK

Cool to do drugs

As a result of the discovery by Kodi Mosier, a 10-year-old student at Ticonderoga Elementary School, … the Bureau for At-Risk Youth, … recalled the pencils. … A new batch of pencils will have the message written in the opposite direction, so when they are sharpened, they will read “Too Cool To Do” and finally “Too Cool.”

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~ by Fionnlagh on June 19, 2014.

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